LP Lucas is a Brazilian illustrator and Wacom ambassador with 900K+ followers worldwide. He creates warm, nostalgic illustrations and is known for his dynamic storytelling.
Ever wondered why some illustrations stop you mid-scroll while others fade into the background?LP Lucas will teach you the one skill that separates ‘good’ art from ‘unforgettable’ art: Visual Storytelling.
Do you sometimes feel like your illustrations lack something? The colors are nice, the lines are clean, but the artwork just sits there: flat, lifeless, forgettable. You’re not alone!
In this course, Lucas will guide you in building a complete illustration from scratch that moves the viewer, drawing them in. He starts with one powerful question: What story do you want to tell? You’ll discover how master painters like Rembrandt wove whole stories into their paintings for centuries, and how you can do the same.
From finding your idea to thumbnail sketching, building a color palette from mood, and painting light to direct the viewer’s eye, every stage of the process is covered in a practical, hands-on way.
Lucas also shows you how to add intentional Easter eggs and hidden details that make viewers lean in and look closer, and how to adapt books, films, and games into original illustration ideas you can call your own.
By the end of this course, you’ll have a finished illustration you’re proud of and a completely new way of thinking about every piece you create from here on. Whether you work digitally or traditionally, every artistic decision you make will have a reason, a purpose, and a story behind it.
Ready to make your art truly come alive? Join me and I’ll show you how!
Meet LP Lucas, an illustrator, Wacom ambassador, and your instructor today. In his course, you’ll discover why storytelling is the skill that turns a decent illustration into one people can’t stop looking at. Get ready, this is going to be a good one!
In this first lesson, LP Lucas digs into what actually makes a story worth telling. You’ll learn how to find story ideas the easy way, pulling from your own life and unexpected sources like old films and personal hobbies instead of staring at a blank canvas going nowhere.
From there, LP walks you through his thumbnail sketching process using alcohol markers. A few rough, messy little drawings can lead to solid, winning designs. You’ll also get the inside scoop on how professionals use references the right way, mixing various ideas to keep their work original.

Lucas gets hands-on in this lesson, starting with a rough sketch. Loose and messy here is absolutely KEY. You’ll learn how to stop worrying about getting things “right” early on and just let the idea breathe, which makes the whole process way more fun.
Then watch as LP takes that beautiful chaos and starts tightening it up, refining proportions, clarifying shapes, and locking in a composition. This is where start clicking and your starts to take shapes into something that feels real.

This lesson completely flips how you think about color. You’ll discover how to pick colors based on the mood you want to create. Lucas reveals the 60-30-10 rule that pros swear by for color harmony, which he’ll use to test out three different color schemes.
From there, you’ll learn how to apply flat base colors using hue, saturation, and luminosity adjustments, and how to make smart choices at this stage to avoid headaches down the line. By the end, color won’t feel like guesswork anymore. It will become your strongest storytelling tool instead!

This lesson gets into the good stuff! We’ll start with a look at how master painters used light to create some of the most emotionally powerful storytelling in art history. You’ll watch LP add light sources into his artwork, and see firsthand how simple choices can completely change the mood of a piece.
From there, LP tests different texture styles, explaining adding texture at this stage is such a time-saver. You’ll walk away with a new killer skill for light placement so you can light up your artwork like a pro!

This lesson delves into the art of ‘Easter Eggs’, aka hidden storytelling, where every small detail you add does real narrative work. You’ll learn how intentional details like season, time of day, and worn objects can silently tell a whole extra layer of story.
Lucas walks you through adding authentic details like wooden sandals by the door that make the whole scene feel real and relatable. By the end, you’ll know how to build illustrations that keep revealing new layers the longer someone looks.
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Knowing when an illustration is truly done is one of the hardest skills to learn, and this lesson helps you get there. LP walks you through final adjustments, like deepening shadows and making the light sources pop with just a few tweaks.
You’ll also learn how to use color balance to fine-tune the mood for maximum impact. Lucas wraps things up with an honest take on trusting your instincts, staying open to happy accidents, and knowing when to put your pen down.

This lesson shows you exactly how to pull one powerful scene from a story, book, film, or game and turn it into your own kickass illustration.
Lucas then wraps up the whole course, tying together references, sketching, color, light, and detail into one clear, confident picture. Storytelling doesn’t have to be epic, it can be as simple as a joke. Now you have everything you need to make it yours!
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LP Lucas is an illustrator and animator whose has close to 1 million followers across YouTube, Instagram, and TikTok and known for his educational content mixed with comedy.
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