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Introduction to Visual Storytelling

with LP Lucas
Make art people can’t scroll past. Learn how to grab attention in seconds, telling captivating stories with your illustrations.
English, Spanish, 4 more French, German, Portuguese, Italian English, Spanish, 5 more French, Italian, German, Portuguese, Turkish
3+
hours
24
lessons
Beginner
level
LP Lucas

Your Instructor

LP Lucas is a Brazilian illustrator and Wacom ambassador with 900K+ followers worldwide. He creates warm, nostalgic illustrations and is known for his dynamic storytelling.

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3+
hours
24
lessons
Beginner
level
English, Spanish , 4 more
Languages
  • French
  • German
  • Portuguese
  • Italian
English, Spanish , 5 more
Subtitles
  • French
  • Italian
  • German
  • Portuguese
  • Turkish

What you’ll learn

  • Learn powerful storytelling techniques to turn 'good' art into 'unforgettable' art
  • Build a complete, layered illustration from the an idea to final artwork
  • Transform your art with simple tricks creating depth, mood, and emotion
  • Discover how to use light intentionally to guide the viewer's eye
  • Create thumbnail sketches to test ideas quickly and easily
  • Master the ‘60-30-10’ rule to build eye-catching color palettes
  • Transform your art with simple tricks creating depth, mood, and emotion
  • Learn to use light and color to make your art truly come alive.
  • Use references from films, photos, and more without 'copying'
  • Add fun ‘Easter eggs’, details that reward viewers who look closely
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Description

Ever wondered why some illustrations stop you mid-scroll while others fade into the background?LP Lucas will teach you the one skill that separates ‘good’ art from ‘unforgettable’ art: Visual Storytelling.

Do you sometimes feel like your illustrations lack something? The colors are nice, the lines are clean, but the artwork just sits there: flat, lifeless, forgettable. You’re not alone!

In this course, Lucas will guide you in building a complete illustration from scratch that moves the viewer, drawing them in. He starts with one powerful question: What story do you want to tell? You’ll discover how master painters like Rembrandt wove whole stories into their paintings for centuries, and how you can do the same.

From finding your idea to thumbnail sketching, building a color palette from mood, and painting light to direct the viewer’s eye, every stage of the process is covered in a practical, hands-on way.

Lucas also shows you how to add intentional Easter eggs and hidden details that make viewers lean in and look closer, and how to adapt books, films, and games into original illustration ideas you can call your own.

By the end of this course, you’ll have a finished illustration you’re proud of and a completely new way of thinking about every piece you create from here on. Whether you work digitally or traditionally, every artistic decision you make will have a reason, a purpose, and a story behind it.

Ready to make your art truly come alive? Join me and I’ll show you how!

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Who is this course for

  • Beginners looking for a practical approach to digital art
  • Traditional and digital artists at any level
  • Creatives who want their artwork to tell a story with emotion
  • Those wanting to give their art more depth and personality
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This course includes

  • 3+ Hours of on-demand videos
  • 11 Assignments
  • 2 Cheat sheets/guides
  • Downloadable brushes
  • Layered Photoshop files
  • Layered Clip Studio file
  • 6 Process images
  • 35 Reference images
  • Certificate of Completion
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Used in course

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What you'll need

  • Some previous art experience needed
  • Just a paper/sketchbook and a pencil
  • You'll learn more if you have a drawing tablet
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Lesson Plan

with Lucas Piaceski
Expand all sections
00

Introduction by Lucas

03:53

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Meet LP Lucas, an illustrator, Wacom ambassador, and your instructor today. In his course, you’ll discover why storytelling is the skill that turns a decent illustration into one people can’t stop looking at. Get ready, this is going to be a good one!


0.1
Introduction
03:53
01

What Makes a Good Story

41:00

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In this first lesson, LP Lucas digs into what actually makes a story worth telling. You’ll learn how to find story ideas the easy way, pulling from your own life and unexpected sources like old films and personal hobbies instead of staring at a blank canvas going nowhere.

From there, LP walks you through his thumbnail sketching process using alcohol markers. A few rough, messy little drawings can lead to solid, winning designs. You’ll also get the inside scoop on how professionals use references the right way, mixing various ideas to keep their work original.


1.1
Examples of Great Visual Storytelling
14:48
1.2
Finding Ideas for your Illustration
06:05
1.3
Introduction to Thumbnail Sketching
12:59
1.4
Finding and Using References
07:08
02

Sketching

37:25

lp lucas finished digital illustration visual storytelling color mood

Lucas gets hands-on in this lesson, starting with a rough sketch. Loose and messy here is absolutely KEY. You’ll learn how to stop worrying about getting things “right” early on and just let the idea breathe, which makes the whole process way more fun.
Then watch as LP takes that beautiful chaos and starts tightening it up, refining proportions, clarifying shapes, and locking in a composition. This is where start clicking and your starts to take shapes into something that feels real.


2.1
Rough Sketch Phase
12:35
2.2
Refined Sketch Phase
14:14
2.3
Reviewing the Refined Sketch
10:36
03

Color

40:08

illustration adaptation storytelling composition narrative digital art

This lesson completely flips how you think about color. You’ll discover how to pick colors based on the mood you want to create. Lucas reveals the 60-30-10 rule that pros swear by for color harmony, which he’ll use to test out three different color schemes.

From there, you’ll learn how to apply flat base colors using hue, saturation, and luminosity adjustments, and how to make smart choices at this stage to avoid headaches down the line. By the end, color won’t feel like guesswork anymore. It will become your strongest storytelling tool instead!


3.1
Choosing Colors
12:14
3.2
Color Thumbnails
11:45
3.3
Flat Colors
16:09
04

Light and Shadow

56:24

lp lucas visual storytelling light mood narrative illustration art

This lesson gets into the good stuff! We’ll start with a look at how master painters used light to create some of the most emotionally powerful storytelling in art history. You’ll watch LP add light sources into his artwork, and see firsthand how simple choices can completely change the mood of a piece.

From there, LP tests different texture styles, explaining adding texture at this stage is such a time-saver. You’ll walk away with a new killer skill for light placement so you can light up your artwork like a pro!


4.1
Masters of Light
08:12
4.2
Painting Light and Shadow
13:54
4.3
Textures
07:33
4.4
Adding More Light and Shadow - Part 1
11:11
4.5
Adding More Light and Shadow - Part 2
15:34
05

Details and Easter Eggs

38:02

clip studio paint ipad digital illustration storytelling workspace

This lesson delves into the art of ‘Easter Eggs’, aka hidden storytelling, where every small detail you add does real narrative work. You’ll learn how intentional details like season, time of day, and worn objects can silently tell a whole extra layer of story.

Lucas walks you through adding authentic details like wooden sandals by the door that make the whole scene feel real and relatable. By the end, you’ll know how to build illustrations that keep revealing new layers the longer someone looks.


5.1
Artistic Easter Eggs
02:59
5.2
Painting Details
12:28
5.3
Painting the TV and More Details
15:40
5.4
Adding More Easter Eggs
06:55
06

Final touches

14:44

lp lucas thumbnail sketch to refined illustration process

Knowing when an illustration is truly done is one of the hardest skills to learn, and this lesson helps you get there. LP walks you through final adjustments, like deepening shadows and making the light sources pop with just a few tweaks.

You’ll also learn how to use color balance to fine-tune the mood for maximum impact. Lucas wraps things up with an honest take on trusting your instincts, staying open to happy accidents, and knowing when to put your pen down.


6.1
Color & Lighting Adjustments
09:42
6.2
Final Thoughts
05:02
07

Conclusion

15:53

color palette mood illustration visual storytelling digital painting

This lesson shows you exactly how to pull one powerful scene from a story, book, film, or game and turn it into your own kickass illustration.

Lucas then wraps up the whole course, tying together references, sketching, color, light, and detail into one clear, confident picture. Storytelling doesn’t have to be epic, it can be as simple as a joke. Now you have everything you need to make it yours!


7.1
How to Adapt Anything
13:34
7.2
Conclusion
02:19

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About the Instructor

LP Lucas
Illustrator and Animator 1 course

LP Lucas is an illustrator and animator whose has close to 1 million followers across YouTube, Instagram, and TikTok and known for his educational content mixed with comedy.


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